How Would You Market Starbucks' New Flavor?

The University of Tampa's Starbucks is one of the most popular places on campus. For most, ordering a signature drink is a daily routine before walking across campus to that dreadful 8 am class. From social media to a wifi greeting page, Starbucks utilize the digital marketing world to create the best customer experience... and to make money of course! If you are interested in digital marketing and want to learn how businesses such as Starbucks become successful, then sign up to be a member of DMCUT! We want to know, how would you market Starbuck's new flavor?

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